This site is owned and operated by Smavvy Digital Marketing. Your privacy on the Internet is of the utmost importance to us. At Smavvy Digital Marketing, we want to make your experience online satisfying and safe. Because we gather certain types of information about our users, we feel you should fully understand our policy and the terms and conditions surrounding the capture and use of that information. This privacy statement discloses what information we gather and how we use it.
INFORMATION SMAVVY GATHERS AND TRACKS
Smavvy gathers two types of information about users:
• Information that users provide through optional, voluntary submission to receive our electronic newsletters.
• Information Smavvy gathers through aggregated tracking information derived mainly by tallying page views throughout our sites.
This information allows us to better tailor our content to readers' needs and to better understand the demographics of our audience. Under no circumstances does Smavvy divulge any information about an individual user to a third party.
ELECTRONIC NEWSLETTER POLICY
We offer a free electronic newsletter, which requires some type of voluntary submission of personal information by users. Smavvy gathers the email addresses of users who voluntarily subscribe. Users may remove themselves from this mailing list by clicking on the unsubscribe link provided in every newsletter. Users can also subscribe to the newsletters at the time of registration.
Consistent with the Federal Children's Online Privacy Protection Act of 1998 (COPPA), we will never knowingly request personally identifiable information from anyone under the age of 13 without requesting parental consent. Our content is geared towards adults over the age of 18, and therefore, we do not expect children under the age of 18 to provide us with any personally identifiable information.
Smavvy tracks user traffic patterns throughout all of our sites. However, we do not correlate this information with data about individual users. Smavvy does break down overall usage statistics according to a user's domain name, browser type, and MIME type by reading this information from the browser string (information contained in every user's browser).
USE OF INFORMATION
Smavvy uses any information voluntarily given by our users to enhance their experience on our site, whether to provide interactive or personalized elements on the site or to better prepare future content based on the interests of our users.
As stated above, we use information that users voluntarily provide in order to send out electronic newsletters. We send out newsletters to subscribers on a regular schedule, and occasionally send out special editions when we think subscribers might be particularly interested in something we are doing. Smavvy never shares newsletter mailing lists with any third parties, including advertisers, sponsors or partners.
When we use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you.
SHARING OF THE INFORMATION
Smavvy uses the above-described information to tailor our content to suit your needs. We will not share information about individual users with any third party, except to comply with applicable law or valid legal process or to protect the personal safety of our users or the public.
Smavvy operates secure data networks protected by industry standard firewall and password protection systems. Our security and privacy policies are periodically reviewed and enhanced as necessary and only authorized individuals have access to the information provided by our customers.
We give users options wherever necessary and practical. Such choices include:
• Opting not to register to receive our electronic newsletters.
• Opting not to participate in certain interactive areas, which completely alleviates the need to gather any personally identifiable information from our users